There’s a misnomer that creativity is limited to art, music, literature, and the like.
We need to break free of that sort of thinking. Because creativity is all around us, in every aspect of our lives. And it all stems from this amazing brain that we all carry around with us. By being able to create things with our minds, the human race has been able to create all manner of things that have altered the course of our existence.
All of it stems from creativity. Scientists being creative. Teachers being creative. Engineers being creative. Designers being creative. Writers being creative. Entrepreneurs being creative. Architects being creative. Business owners being creative. Humans being creative.
When you were a kid, you were a natural.
Imaginary friends, make-believe stories, drawing pictures, making up songs and rhymes, inventing bizarre games... there’s no limit to what your young mind came up with.
As we got older, our creative side has becomes less and less nurtured.
We focus on important things like numbers, mortgages, finances, ROI, deadlines, repayments, and meetings.
So. Many. Meetings.
That’s why the Right-brain Workout was born.
In 2018, Russel Howcroft called for Australia to have a Creativity Commission. He saw that Australia was falling behind the rest of the world when it came to encouraging creativity. You can read about his speech at The National Press Club here.
In 2019, Alex Wadelton had The Right-brain Workout idea to help encourage that creativity. So, he and Russel teamed up with Penguin Random House (and over a hundred of Australia’s most creative people) to create a series of books that acted as creative fire-starters for the brain.
LET’S WORKOUT!
The workout for your brain you never knew you needed.
In each edition of The Right-brain Workout, you’ll find 70 questions posed by some of Australia’s most creative people from the worlds of comedy, art, advertising, music, literature and photography. Questions that will probe, cajole, and challenge you to be more creative, every day.
You’ll rediscover the creativity that we all have inside of us when we were kids. Or you’ll enhance your already creative mind.
Plus, you’ll uncover weekly Right-brain Tips: simple things that you can do to stimulate your brain.
Buy Volume 1 here, and Volume 2 here.
